|
Checking In With Google Checkout |
|
|
|
As the undisputed leader in Internet search and online advertising technology, Google created an enormous amount of interest when it entered the payments business last year with the debut of its Google Checkout service. By coupling Checkout with its flagship AdWords advertising product, Google is seeking to make paying for purchases simpler and more convenient by providing an alternative to existing checkout and credit card processing services for online merchants. To attract these merchants, Google has offered aggressive discounts for those who use AdWords, low transaction rates and no monthly, setup or gateway fees.
Read the full article.
|
Information Resources