ETA | Electronic Transactions Association

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About ETA

ETA Committees and Councils

Being an ETA member firm ensures you a seat at the table where industry decisions are made. Now it’s up to you to lend your voice to the discussion.

ETA committees and councils are where payments industry innovators go to get their voice heard, hear directly from peers, affect change in the industry, and stay on top of important issues in payments today.

ETA committees and councils offer focused communities where you can discover and develop new ideas in payments — from EMV to the latest in mobile and security best practices — your opinion matters.

Collaborate with colleagues and volunteer. The committee application period for 2018 has closed. The application period for 2019 will open late 2018.

ETA Councils

No application required — click on a council link below to sign up today!

ETA councils are open advisory groups that work to provide understanding and leadership on a wide variety of payments issues to external stakeholders. ETA councils provide members with a way to stay informed and / or to help with the development of policy, research projects, and other informational deliverables for the industry. ETA council membership is an open enrollment process, available to all ETA members who work within the area covered by the council.

ETA Committees

Volunteers are an essential part of the ETA community. Volunteer committees are responsible for driving the development of the association’s core services, benefits and events. A one-year commitment beginning on January 1st of each year is required.

Awards & Recognition

The Awards & Recognition Committee is responsible for the administration of the ETA awards program. These awards are presented for outstanding service to the association or contributions to the industry. The committee may be called upon to determine new venues or forms of recognition as needed.
ETA Staff: Del Baker Robertson

John Barrett, Chair
NXGEN
Carol Engleman
American Express
Drew Freeman, Vice Chair
Net Element
Janet Krueger
FIS
Fadi Cheikha
U.S. Alliance Group (USAG)
Shalynn Moore
National Merchants Association
Dave Cunningham
iPayment, Inc.
Mike Strawhecker
The Strawhecker Group
Al Echamendi
talech

Communications

The ETA Communications Committee works with ETA communications staff and supports ETA's strategy and implementation of public relations initiatives designed to position ETA as the world's preeminent payments association. The ETA Communications Committee provides high-level counsel and advice on media strategies and tactics and ensures messaging is timely, accurate and relevant. Committee members assist in the development of strategic communications plans and programs to support ETA's policy priorities; topical issues with the media and other external stakeholders and generate positive news flow on key initiatives for ETA.
ETA Staff: Laura Hubbard

 

Michaela Cohoon
Lighthouse Network
Mary Kate Mack
Payline Data
Stacey Holleran
ControlScan, Inc.
Melissa Pauleat
Paysafe

ETA CPP Credentialing

The mission of the ETA CPP Credentialing Committee is to assist ETA in serving the industry by developing a psychometrically sound, legally defensible, appropriately focused certification program for the payments industry. Committee members must hold the ETA CPP certification. The committee defines the purpose and scope of the program, develops and enforces the policies and procedures that govern the program, including setting eligibility and recertification requirements, appeals processes, ethics or code of standards, sets program strategy, establishes and monitors the financial sustainability of the program, and sets marketing goals by helping to identify target audiences, related constituencies, and different types of messaging for the different constituencies.
ETA Staff: Amy Zirkle

Georgia Stavrakis ETA CPP, Chair
Heartland Payment Systems, Global Payments
Diane Driscoll, ETA CPP
National Merchants Association
Jennifer Bush, ETA CPP
Paysafe Group
Mark Hayward, ETA CPP
Aperia
Dale Cardarelli, ETA CPP
Worldpay
Pamela McKinley, ETA CPP
Moneris / Vantiv

International Committee

The International Committee is comprised of member companies interested in growing their business outside the US. The focus of the committee is to serve as a forum to address issues of interest with respect to payments in global markets including technology matters, market opportunities, and legal / regulatory challenges.
ETA Staff: Amy Zirkle, Jackie Cremos, Scott Talbott

Kelley Knutson, Chair
TSYS
Carol Jones
FIS
Robin Gandhi, Vice Chair
Adyen
Parag Ladhawala
Google
Usman Ahmed
PayPal
Kevin Lambrix
EVO
Sujata Bhatia
American Express
Edward Marshall
Arnall Golden Gregory
Cleveland Brown
PayScout
Lea Middlebrook
FIS
Willy Bruzatori
ABC Financial
Catherine Moore
JP Morgan Chase
Lyndon Christensen
Wells Fargo
Barry Murphy
PayPal
Jeff Dobrozsi
Apple
Scott Nickle
Discover
Jane Elliott
Global Payments
Mike Reed
Bank of America Merchant Services
Mike Fisher
Acquiring Solutions International Inc
Daria Rippingale
BillPro
Sarah Gerald
FIS
Fausto Rossi
Discover
Michael Grillo
Visa
Michael Ting
Hyperwallet
James Hicks
MasterCard
Faeron Trehearne
Moneris
Caroline Hometh
RocketPay
Pepper Whaling
Cyphter
Tedd Huff
GlobalOnePay
Amie Woeber
PayPal

Large Processor (by board appointment only)

The Large Processor Committee serves as the “voice of the processor community” and will focus on maximizing the value, efficiency, and security that the payments industry delivers to its customers through the development and communication of recommendations to help navigate emerging technologies, standards, and regulations.
ETA Staff: Amy Zirkle

Victoria Strayer, Chair
TSYS
John Huber
Vantiv
Ryan Abshire
Global Payments
Lori Laughlin
Elavon
Ron Carmichael
Elavon
Marco Mabante
WorldPay
Jane Elliott
Global Payments
Steve Mathison
First Data
Mark Hideriotis
JP Morgan Chase
 
 

Member Engagement

The Member Engagement Committee informs ETA’s strategy for recruiting, engaging, and retaining members in the association and increasing participation in its forums of activity. The committee plays a specific role in obtaining new members from current/new markets and in conducting personalized outreach in order to retain existing members. In addition, the committee supports initiatives to more fully engage ETA members in the community of practice (e.g. live and virtual networking; web-based information and knowledge exchange, etc.). 
ETA Staff: Del Baker Robertson

Luis Gonzales, Chair

eMerchantPay
Sarah Hubbard,
Worldpay
Marc Badalucco, Immediate Past Chair

IMPACT Payments
Alexis King
Salus Payments
Natalia Leonardis, Vice Chair

CardFlight
Carmen Paraschiv

AMP-Americas
Scott Crespi

JetPay
Jenn Reichenbacher

iPayment, Inc.
Pat Ford

Vanitv
Paul Tucker

SignaPay
Benjamin Grossman

Pinpoint Intelligence
Charlie Wilson

Green Bits

Mobile Payments

The ETA Mobile Payments Committee's mission is to identify and address the key issues to facilitate growth and expand opportunities afforded by technology to transform the future of commerce, while ensuring that the lives of every consumer touched are enriched and improved. The committee considers several issues including ways to enhance business relationships and network interoperability among merchants, card brands, networks, equipment manufacturers and financial institutions to further the growth and utility of mobile payments.
ETA Staff: Amy Zirkle

Craig Ross, Chair
Apple
Christine Lopez
Vantiv
Craig North, Vice Chair
Microsoft
Bridget Mazzio
Discover
Loralei Abels
Go Play Golfs
Sunil Madhu
Socure
Chris Aguas
vPromos
Jon Marler
Trustwave
Ron Carmichael
Elavon
Jonathan McAlees
Zeamster
Mario Carrillo
Panasonic
Marty McMullian
PAX
Kristal Cristino
M&T Bank
Mary Meents
Discover
Patrick Diab
Moneris
Sam Pfanstiel
CoalFire
Donna Embry
Payment Alliance International
Ryan Schneider
Integrity Payment Systems
Homa Gayle
American Express
Angee Stonehouse
American Express
Dan German
Microsoft
Andrey Tikhonov
Infinite Peripheral
Ron Hannah
JP Morgan Chase
Penny Townsend
QualPay
Harry Hargens
Cayan
Derek Webster
CardFlight
Ben Hurley
Apriva
Keith Wilson
Discover
Steven Klebe
Google
Andrew Wind
Vantiv
Kris Kraft
T-Mobile
Suzanne Winkler
Beyond
Greg Leos
Bank of America Merchant Services
Young Yang
Wells Fargo

Payment Facilitator / ISV

The Payment Facilitator / ISV Committee reflects the evolution of the sales channel. The committee’s mission is to identify current and emerging technology, business, policy and compliance related issues of relevance that impact the continuing growth of this market. It will serve as a central point to consider matters unique to the Payment Facilitator community to enable deeper discussions and networking as well as consideration of emerging industry challenges, identifying potential future issues of concern and assessing broader strategic opportunities. The Payment Facilitator / ISV Committee will serve as a forum for proactive discussion on a variety of issues of direct interest to Payment Facilitators including industry rule changes, risk and compliance, use, review and update of ETA’s Payment Facilitator Guidelines, emerging technologies and convergence, accompanying opportunities for expansion of the Payment Facilitator market.
ETA Staff: Amy Zirkle, Jackie Cremos

Mike McGirr, Chair
Adyen
Tedd Huff
GlobalOnePay
Kevin Harris, Vice Chair
RunSignup
Aaron Johnson
Payroc
Marc Abbey
Accenture
Kyle Kennaw
FaithLife
Todd Ablowitz
Double Diamond Group
Becky Kopplin
Ministry Brands
Heidi Ablowitz
ProPay
Kim McCreven
Elavon
Julius Alexander
Discover
Steve McKean
TableSafe
Richard Bennett
Adapt Merchant Services
Brian Middleton
Bank of America Merchant Services
Carlos Bezares Taransaud
MITEC - Mercadotecnia Ideas y Tecnologia S.A.
Steven Pinado
Constellation Payments
Jim Bibles
Aperia
Deana Rich
Rich Consulting
Mark Bishopp
Amaryllis Payment Solutions Inc.
Debra Rossi
First Data
Michael Blang
Wind River
Stephanie Schmitt
Wells Fargo
Justin Corum
Elavon
Ryan Schneider
Integrity Payment Systems
Dawn Delaney
JP Morgan Chase
Matt Schrey
Wells Fargo
Matthew Donohoe
Adyen
Bruce Shirey
Visa
Matt Downs
Vantiv
Benny Silberstein
Splash Payments, a BMS co.
Doug Elkins
ABC Financial
Andrew Skipton
FaithLife
Micaiah Filkins
AppFrontier
Jim Straatman
FaithLife
Anthony Gracia
MasterCard
Juan Viramontes
MITEC - Mercadotecnia Ideas y Tecnologia S.A.
Corrine Haase
American Express
Jeff White
MasterCard
Caroline Hometh
RocketPay
 
 

Payment Sales & Strategy

The Payment Sales and Strategy Committee is responsible for identifying, developing and promoting effective business practices pertaining to the distribution and sale of electronic payments-related products and services. The committee will also be working to examine the emerging strategic technology and business issues in the payments industry to integrate them into the changing payments sales channels to optimize and expand the range of payment products offered to clients. The committee plays a specific role in recruiting and engaging sales organizations to the ETA community of practice; promoting model practices / procedures through creation of webinars, publications and other products and services; and promoting exemplary business standards through advancement of ETA’s education and credentialing efforts. Interested ISOs and VARs are encouraged to apply.
ETA Staff: Amy Zirkle

Cleveland Brown, Chair
PayScout
Kristin McWilliams
National Merchants Association
Jacinthia Lawson, Vice Chair
Bay Bank
Matt Nern
SignaPay
Sarah Adams
Merchants' Choice Payment Solutions
Peggy Olson
Strategic Marketing
Rick Allen
Open Edge Payments LLC
Travis Powers
CrossCheck
Lisa Brooks
Elavon
Ajit Prasad
Merchant E-Solutions
Dale Cardarelli
WorldPay
Rick Rizenbergs
First American Payment Systems
Brandes Elitch
CrossCheck
Bill Rorick
ID Tech
Jeff Fogel
Vantiv
Michael Rottkamp
Renaissance Associates
Angela Grimes
Exadigm
Nicholas Ruggieri
Pinpoint Intelligence
Mark Hayward
Aperia
Jamie Savant
The Strawhecker Group
Bill Holloran
ACI WorldWide
Robert Skattum
Fidano
Eric Jenks
PayTrace
Blair Smith
TIB - The Independent Bankers Bank
Paul Krueger
MERCHANT PAYMENTS ACCEPTANCE CORP LLC
Stephen Vickers
The Strawhecker Group
Michelle Latham
Evolve Bank & Trust
Karen Whiteley
C&H Financial Services
David Leppek
Transaction Services
 
 

Professional Development

The Professional Development Committee is responsible for recommending and directing the professional development activities and educational programming of the association through various standing and ad hoc working groups. The committee recommends and develops program content and delivery methods (e.g. online, live, audio, etc.) for seminars, training sessions, workshops, distance learning offerings and ETA University curriculum for all educational forums. You are asked to participate in monthly conference calls from January - December 2018, and meet in person at TRANSACT and another ETA event as possible.
ETA Staff: Amy Zirkle

Donna Embry, Chair
Payment Alliance International
Gigi Fonteneaux
 
Sebastian Alongi
 
Rebecca Fowler
Paysafe Group
Neil Axe
Cayan LLC
Ryan Hallett
Payroc
Jacob Bennett
National Merchants Association
Jessica Skinner
Pivotal Payments
Betsy Bohlen
Evolve Bank & Trust
Lindsay Sugarman
National Merchants Association
Lori Breitzke
E&S Consulting
 
 

Retail Technology

The Retail Technology Committee’s mission is to identify current and emerging technology and business related topics resulting from the convergence of traditional POS and integrated payments in the retail space. The Committee assists with communication of these issues to the membership, and seeks to provide information on relevant technology trends and applications, as well as to consider long-term strategic areas impacting the payments/POS market as well as the ISO and reseller segment to ensure that ETA is established as a valued information source for members.
ETA Staff: Amy Zirkle

Russ Palay, Chair
BillingTree
Terri Harwood
North American Bancard
Jennifer Reichenbacher, Vice Chair
iPayment
Henry Helgeson
Cayan
Sarah Adams
Merchants' Choice Payment Solutions
Ramsey Koschak
SignaPay
Damien Balsan
Samsung Pay
Kishalay Kumar
FIS
Mario Carrillo
Panasonic
Brendan Lauber
HarborTouch
Chris Cox
First Data
Christopher Mallardi
FIS
Chris Dorsey
Boomtown
Subroto Mallick
RS Software
Monica Eaton-Cardone
Chargebacks911
Jay Myers
American Express
Brandes Elitch
CrossCheck
Lara Nugent
HandPoint
Chris Engelhardt
Discover
Travis Powers
CrossCheck
Chuck Fillinger
The Strawhecker Group
Bill Rorick
ID Tech
Alan Finlay
Boomtown
Gene Schenberg
vPromos
Dan German
Microsoft
Juan Sotelo
PayScout
Jennifer Gonzales
Verifone
Ian VanBuskirk
WorldPay
Shivaansh Gupta
FIS
Tal Zlotnitsky
iControl Data

Risk, Fraud & Security

The ETA Risk, Fraud & Security Committee monitors risk, fraud, and related compliance issues in the industry and recommends related best practices and other risk mitigation strategies. This takes the form of white papers, articles, publications, educational programs and web-based resources. The committee may also be called upon to assist with ETA’s outreach efforts to other organizations involved in risk and fraud management.
ETA Staff: Amy Zirkle

Dan Fritsche, Chair
CoalFire
Tom Humphrey
TransNational Payments
Tim Horton, Vice Chair
First Data
Alexander Kaluski
Trustwave
Sean Alexander
PayScout
John Kirkpatrick
The Strawhecker Group
Christina Anderson
MindBody
Jacinthia Lawson
Bay Bank
Lisa Anderson
QualPay
Rhonda Lemos
Humboldt Merchant Services
Michelle Benedetti
Cayan
Aliki Liadis-Hall
North American Bancard
Jacob Bennett
National Merchants Association
Jerry Locklin
iPayment
Jim Bibles
Aperia
Christine Lopez
Vantiv
Lori Breitzke
E&S Consulting
Edward Marshall
Arnall Golden Gregory
Shawn Brown
NetElement
Mike McGirr
Adyen
Chris Bucceri
Adyen
Brett McLeod
American Express
Kristina Chubbuck
Cayan
Kevin Mendizabal
Frates Insurance
Domenic Cirone
EVO
David Moore
American Express
Bernie Clary
FreedomPay
Nydelis Ortiz-Rivera
TableSafe
Lisa Conroy
Vantiv
Jacklyn Ostler Burke
Ethoca
Jonathan Corona
Mobius Payments
Stephen Prince
QualPay
Amy Coulson
Pueblo Bank
Michael Reitblat
Forter
Matt Donnelly
FreedomPay
George Rice
Microfocus
Brian Dorchester
First American Payment Systems
Deana Rich
Rich Consulting
Nick D'Ugo
Paysafe
Steve Robb
ControlScan
Beth Ellerbee
Chargebacks911
Michael Rottkamp
Renaissance Associates
Holly Forster
TSYS
Georgia Stavrakis
Heartland
John Huber
Vantiv
James Zou
Trustwave

Strategic Leadership Forum Program Planning

The Strategic Leadership Forum Program Planning Committee is comprised of industry thought leaders who guide the development of program content, speaker selection, networking activities and the overall event experience for ETA’s premier executive conference. The committee is also responsible for contributing to the performance of the meeting by driving attendance, sponsorship, and other forms of support in line with programmatic and budgetary goals.
ETA Staff: Amy Zirkle

John Barrett
NXGEN Payment Services
Scott Judkins
PayTrace
Michelle Daughtry
iPayment
Leah Middlebrook
FIS

Technology

The ETA Technology Committee is responsible for identifying current and emerging technology-related issues and assisting with communication of these issues to the membership. The committee provides information on technology trends and applications to ensure that ETA is established as a valued information source for members and for the industry.
ETA Staff: Amy Zirkle

Jared Poulson, Chair
Payroc
Rod Hometh
Rocketpay Group
Scott Goldthwaite, Vice Chair
AliasWire
Kevin Hurd
PayTrace
Loralei Abels
Go Play Golf
John Kirkpatrick
The Strawhecker Group
Pirooz Abir
LiquidInvoice LLC
Mike Lawrence
First American Payment Systems
Joshua Allen
Swipebox
Jeff Mankoff
vPromos
John Arp
Nelnet
Joshua Mather
Vantiv
Damien Balsan
Samsung Pay
Joey Mucha
DotDashPay
Lori Breitzke
E&S Consulting
Peggy Olson
Strategic Marketing
Cory Capoccia
Womply
Carmen Paraschiv
AMP-Americas
Mario Carrillo
Panasonic
Michael Reitblat
Forter
Bibek Das
RS Software
George Rice
Microfocus
Scott Fessler
North American Bancard
Alicia Roisman Ismach
Amaryllis Payment Solutions Inc.
Allen Friedman
Ingenico
Dawn Sawyer
ABC Financial
Luis Gonzalez
eMerchantPay
Peter Scharnell
Merchant E-Solutions
Michael Gray
TSYS
Ryan Schneider
Integrity Payment Systems
Shivaansh Gupta
FIS
Andrew Schwartz
CardFlight
Kate Hampton
Entrata
Kevin Shamoun
Zeamster
Rhonda Hargens
BBPOS Ltd.
Geoffrey Shin
Global Collect
Irv Henderson
Talech
Robin Trickel
American Express

TRANSACT Exhibitor Advisory

The purpose of the TRANSACT Exhibitor Advisory Committee is to foster communication between ETA and its exhibitors, specifically to:

  • Review and comment on current and proposed exhibit regulations and practices affecting exhibitors
  • Advise ways in which TRANSACT could be improved for exhibitors and attendees
  • Identify additional information useful to exhibitors
  • Provide a forum for exhibitor feedback

ETA Staff: Del Baker Robertson

Shanda Coomer
FIS
Adam O'Hare
TRANSAX Gateway
Andy Jones
Verifone
Melissa Pauleat
Paysafe
Miquel Maimes
National Merchants Association
Amber Ritchie
National Merchants Association

TRANSACT Program Planning

The TRANSACT Program Planning Committee is responsible for guiding the development of program content and speakers for TRANSACT. The committee may be called on to research, evaluate and recommend keynote speakers and provide other general guidance to improve the event experience for attendees. The committee is also responsible for contributing to the performance of the meeting by driving attendance, sponsorship, and other forms of support in line with programmatic and budgetary goals.
ETA Staff: Amy Zirkle

Jennifer Burke
Central Payment of Panama City
Todd Little
CrossCheck Inc.
Michelle Daughtry
iPayment
Jordan Olivas
RS Software
Trevor Forbes
The Strawhecker Group
Luke Pettengill
National Merchants Association
Lane Gordon
Preston Todd Advisors
Janet Sancho
Blackstone Merchant Services

Venture Capital

The ETA Venture Capital Committee provides a forum for venture capitalists, private equity, and other players operating in the FinTech space to address their most pressing business issues and make the right industry connections.

Dan Rosen, Chair
Commerce Ventures
Sheel Mohnot
500 Startups
Ben Malka, Vice Chair
F-Prime
Raju Rishi
RRE
Alex Acree
Fenway Summer
Matt Risley
QED
Sean Banks
TTV
Schwark Satyavolu
Trinity Ventures
Tom Brown
Camp One
David Sica
Nyca Partners
Ryan Gilbert
Propel
Dana Stalder
Matrix